Vok Beverages has expanded its flavoured whiskey liqueur brand, Real McCoy, with the launch of a Cinnamon Doughnut flavour. The release follows the success of the Salted Caramel and Buttered Popcorn flavours launched last May.

Fourth Wave Wines has launched Ask The Elephant, a sub-brand of its Elephant In The Room label pitched squarely at younger drinkers who find traditional wine culture more off-putting than appealing.

South of France wine producer, Gérard Bertrand, is bringing its fresh new bottle design to Australian shelves, just in time for Mother’s Day. The new Cote des Roses Rosé has decreased weight for more sustainable production, and an embossed rose emblem.

The iconic IKEA meatball is taking on a new form this June, after a post on 1 April generated global curiosity about a meatball-flavoured lollipop. IKEA franchisee, Ingka Group, has partnered with Chupa Chups to make the viral post a reality.

Four Pillars has announced its latest limited-edition release just in time for Mother’s Day, with the launch of Three Peach Gin – inspired by refreshing brunch beverages like the Bellini cocktail.

Meat food technology company, Pryme Snacks Australia, is accelerating its national retail expansion, launching its Wagyu Jerky product range in Ampol stores across the country.

Lion has launched its first vodka-based RTDs under the Voodoo Ranger brand, with Hard Cola and Hard Lemonade now available at leading independent liquor retailers nationally.

De Bortoli Wines has added a Pepper and Spice Shiraz to its flavour-led range, following the launch of its Buttery Chardonnay. The Rutherglen red is the second SKU in the winery’s strategy of using on-pack flavour descriptors to drive shelf confidence and support purchase decisions.

Cadbury Old Gold has launched a new edition of its dark chocolate block, inspired by the flavour of Diageo’s Bundaberg Rum. The collaboration was arranged by brand engagement agency, Asembl.

Melbourne-founded hydration brand LVL UP has launched its electrolyte sachet range nationally through Coles supermarkets and Chemist Warehouse, with its Watermelon flavour also stocked at 7-Eleven.

Arnott’s has launched Bizza Shapes, a new product combining two of Australia's favourite Shapes flavours – Barbecue and Pizza – in a single cracker.

Cooee Native Superfoods brand, Cooee Cookies, has expanded its retail presence – launching in Drakes Supermarkets stores across South Australia.

Suntory Boss Coffee has launched its new Café range, a larger, resealable iced coffee designed for ‘sip and savour’ moments – available in Café Iced Long Black and Café Iced Double Espresso.

Bega Group owned iced coffee brand, Dare, has launched the latest limited-edition flavour in its concentrated ready-to-drink range – with the release of Dare Charged Hazel‑Nutty.

Woolworths is bringing more of the global flavours Australians love directly to the dinner table, by expanding its exclusive range of pantry staples.

Chobani Australia has launched a new authentically strained high protein Greek yoghurt range delivering 20 grams of natural protein per serve – Chobani 20G.