Packaging

Perfection Fresh, one of Australia’s most established fresh produce brands, has undergone a significant brand refresh – executed by Boxer & Co – to unify its fragmented portfolio.

Melbourne-based Studio Guild has developed a new packaging identity for Lard Ass Butter, aimed at clearly communicating the brand’s flavoured butter range and standing out in the dairy aisle.

Melbourne-based water solutions brand, Rippl is making waves with a disruptive model that merges premium hydration, brand personalisation and sustainable packaging – enabled by digital direct-to-can printing technology from Onpack.

Soltera Rum has introduced new packaging across its entire range, with a focus on tactile textures, local narratives and functionality.

Never Never has updated its core gin range with new 700ml bottles and redesigned labels, retiring the 500ml format introduced when the brand launched in 2017. The change affects its Triple Juniper Gin, Oyster Shell Gin and Ginache varieties.

KM Packaging has introduced K-Peel 4G, a mono PET lidding film designed to seal at low temperatures and capable of sealing through contamination.

Steggles is launching limited-edition packaging for its Family Roast this July, with proceeds supporting children’s charities through its Charity Chook initiative. The campaign will run nationally from 1 July to 31 July at Woolworths, with 30 cents from each pack sold going to Ronald McDonald House Charities and other Australian children’s organisations.

Mondelēz International is rolling out new packaging for Cadbury Dairy Milk sharing bars in the UK and Ireland, made with 80 per cent certified recycled plastic.

East Coast Canning + Printing has expanded its packaging offer with BulletProof – a new line of digitally printed aluminium cans designed to withstand harsh supply chains while delivering premium brand aesthetics and improved sustainability.

Perfection Fresh has partnered with global packaging specialist Detpak to launch a new eye-catching strawberry punnet, which is said to combine standout shelf appeal with smart, functional design.

Sudpack has developed recyclable mono-material packaging solutions for coffee beans and ground coffee, offering an alternative to conventional PET/aluminium/PE laminates.

To mark its 130 years in operation, Australian brand Rosella has unveiled a limited-edition anniversary version of its two household-favourites, Tomato Sauce and Fruit Chutney.

Attesting to the ongoing popularity of customised packaging, Nutella is unveiling a limited-edition collection of labels offering a ‘Good Morning’ from sunrises across Australia and New Zealand.

Metsa Group and Amcor are working together to develop a fibre-based food tray that combines Metsa's 3D moulded fibre solution, Muoto, with Amcor’s high-barrier liner and lidding film technology.

Duxton Bee’s new honey brand, Fuzzy Bum, is spreading awareness about the Australian bee crisis one jar at a time, with help from strategic branding agency Tiny Hunter.

Primo’s new Red Range packaging, which was supplied by Amcor and designed by The Thrills, was launched this month with a modernised look, improved functionality, and enhanced sustainability credentials.