New In Store

Menz has released a brand new flavour of Violet Crumble with a nutty twist, in both the bar and cube format, with the launch of Violet Crumble Peanut Butter.

New Zealand based frozen fruit treat brand has launched its popular Choc Bites in independent grocers across Australia.

Sydney-based brewery, Philter Brewing, has released two new products following its recent success at the 2025 Melbourne Royal Australian International Beer Awards – XPA Lite and Philter Pale Ale.

Haigh’s Chocolates is celebrating iconic Australian flavours this October with the release of the Best of Australia collection.

One of the latest coconut water brands on the Australian market, Sip Coco, has launched a 1 litre bottle size to complement its colourful cans, making waves in cafes, independent retailers, and hospitality venues around the country.

Archie Rose Distilling Co. has released its latest whisky offering with the launch of the first in a new four-part Smoked Cask Series – Wattleseed Smoked Cask Single Malt Whisky.

Flavoured soda brand, CAPI, is moving to reduced sugar formulations across its range of beverages, as Australians continue to jump on the healthy eating bandwagon and cut back on sugar consumption.

Hydration supplement company, LVL UP, has dropped its latest refreshing fruity flavour with the perfect amount of tangy sweetness – Passionfruit.

Tasmanian whisky distillery, Lark, has launched King Island Rain, the fifth edition to its Wilderness collection, inspired by the untamed beauty of the state.

With summer on the horizon and Australians gearing up for holiday roadtrips, Peters Ice Cream brand, Drumstick, is launching its new Road Trippers range, with two flavours inspired by iconic landmarks.

Following its surge in popularity in the US, football player Leo Messi’s hydration drink, Más+ by Messi, is coming to Australia – landing exclusively in 7-Eleven stores from 1 October.

Fourth Wave Wines has introduced a new range inspired by the sweet flavours of French desserts – Patisserie – featuring the flavours of Raspberry Eclair, Passionfruit Friand, Pineapple Madeline, Creme Brûlée, and Strawberry Macaron.

Raw C and Pistachio Papi have joined forces on a new limited-edition collaboration, with the launch of Raw C Pure Coconut Water infused with Natural Pistachio and White Chocolate.

Woolworths has partnered with global hydration brand, Waterdrop, becoming the first Australian grocery store to stock the booming functional beverage, across more than 900 of its stores.

Low-carb alcoholic beverage brand, Barry, is launching a brand new flavour, Cherry Vanilla Cola, and featuring two of its founders (and sports stars) in the TV advertisement that will run throughout the AFL finals season.

Campbells Wines of Rutherglen has released its limited-edition Hand Picked Shiraz 2024, a medium bodied wine with vibrant deep red and purple hues.