Fresh from Tasmanian Bakeries in Hobart, National Pies has delivered Tasmania’s best-selling pie range to the ready meals aisles of Woolworths stores across New South Wales.
The company uses a unique air-removal technology in its packaging that keeps its pies bakery-fresh for longer. This innovation means National Pies can be delivered straight from the Hobart bakery to Sydney’s ready meal aisles without ever being frozen, allowing for a longer fridge-life and a rapid baking time.
The roll out includes twin packs of Classic Beef and Curried Chicken Pies, Little Beef Pies and Little Sausage Rolls – baked fresh daily and ready in just 15 minutes in the oven or 12 minutes in the air fryer.
Tasmanian Bakeries CEO, Geraldine Tebbutt, said that providing the National Pies fresh range to New South Wales customers ensures more pie lovers can conveniently enjoy this staple as an easy meal option.
“We know Sydneysiders are looking for fast and easy meal solutions that don’t compromise on flavour. This range brings that fresh, bakery-style experience to everyday moments, whether it’s a quick lunch at work or a simple dinner at home,” said Tebbutt.
“With an estimated three million meat pie lovers, NSW has the largest population of pie eaters in Australia – accounting for 31 per cent of the nation’s total. That’s why we’re proud to launch our National Pies fresh in the ready meals aisle. From Byron Bay to Wollongong, pie lovers can now enjoy our pies made with 100 per cent Tasmanian chicken and 100 per cent Australian beef.”
National Pies products are now available in Woolworths stores nationwide, and selected Coles supermarkets and independent retailers.