Bacardí Rum and Coca-Cola are collaborating on a number of firsts for the two brands with the release of two flavours in the ready-to-drink format, as well as celebrating 125 years since they first connected in the American Bar in Havana.

El Toro’s latest innovation – El Toro Coconut Tequila – is launching this summer, as Australia cements itself as the fourth largest tequila market by revenue, in the world.

Australian freezers are about to get a little stranger, with Peters Ice Cream brand, Maxibon, launching the limited-edition Upside Down Bon, in collaboration with Netflix’s global smash hit, Stranger Things.

Woolworths has released a limited-edition new Choc Chip Cookie Dough Cheesecake, featuring a chocolate chip cookie base, and a vanilla centre loaded with cookie dough pieces.

Victorian distillery, Four Pillars Gin, has dropped two new ready-to-drink cocktail cans – the Yuzu, Pineapple & Lime Gin Smash and the Passionfruit & Orange Gin Crush.

Heinz Australia has developed a new sauce, designed to be the perfect pairing to fried chicken, and has teamed up with Gami Chicken to launch it.

Building on the launch of Johnnie Walker Black Ruby, Diageo has released a ready-to-drink (RTD), Johnnie Walker Black Ruby Blackberry & Soda. 

Melbourne-based wine specialists, Joval Wines, have launched a premium, non-alcoholic Prosecco as the low-no trend continues to sweep Australia – Zero Hour.

Hampers With Bite has partnered with beverage companies Co-Conspirators, Heaps Normal, and Moon Dog Craft Brewery in time for Father’s Day, crafting a range of specially curated gifting hampers for shoppers.

New South Wales winery, Cupitt’s Estate, has released a range featuring six distinctive new signature varietals – Vermentino, Arneis, Fiano, Montepulciano, Sangiovese, and Nebbiolo.

Suntory Oceania has unveiled a limited-edition flavour of its sport drink range Maximus, ready to energise the summer – Pineapple Punch.

Wild Turkey Distilling Company has released the final instalment in its Master’s Keep collection: Master’s Keep Beacon – and Australia is the first market to welcome it.

Tasmanian winery, Tamar Ridge, has dropped three new rare expressions of Tasmanian Pinot Noir, aiming to balance tradition and exploration for consumers who seek out fine wines that stand apart.

Menz Confectionery has launched a new tropical flavour of one of South Australia’s most iconic brands, FruChocs, bringing FruChocs White Choc Pineapple to supermarket shelves.

A new beverage has hit Australian shelves, ready to help consumers feel good from the inside out. Cute Drinks is described as a science-backed, non-alcoholic margarita formulated to support skin health and gut balance.

Australian chocolatier, Koko Black, is bringing back its Mooncake Collection for 2025’s Mid-Autumn Festival – a treat which was well received last year, inspired by the beauty of the full moon and the spirit of togetherness.