New In Store

Better-for-you soft drink brand, bobby, has teamed up with Melbourne local pizzeria, Freddy’s Pizza, to create a brand new, limited-edition flavour inspired by Italian Chinotto.

McLaren Vale distillery, Never Never Distilling Co, is expanding its horizons with the launch of its Signature Vodka – its first permanent product beyond gin. The company says the result is the “ultimate expression of smooth.”

Hydration supplement company, LVL UP, has launched its new Ready-to-Drink Cans in three refreshing flavours, fresh off the back of releasing its latest flavour mix, Passionfruit.

Luxury Scotch whisky brand, Chivas Regal, has launched its latest spirit innovation, crafted from a bespoke blend and refined through a pioneering filtration process – Chivas Regal Crystalgold.

Menz has released a brand new flavour of Violet Crumble with a nutty twist, in both the bar and cube format, with the launch of Violet Crumble Peanut Butter.

New Zealand based frozen fruit treat brand, Goodness Kitchen, has launched its popular Choc Bites in independent grocers across Australia.

Sydney-based brewery, Philter Brewing, has released two new products following its recent success at the 2025 Melbourne Royal Australian International Beer Awards – XPA Lite and Philter Pale Ale.

Haigh’s Chocolates is celebrating iconic Australian flavours this October with the release of the Best of Australia collection.

One of the latest coconut water brands on the Australian market, Sip Coco, has launched a 1 litre bottle size to complement its colourful cans, making waves in cafes, independent retailers, and hospitality venues around the country.

Archie Rose Distilling Co. has released its latest whisky offering with the launch of the first in a new four-part Smoked Cask Series – Wattleseed Smoked Cask Single Malt Whisky.

Flavoured soda brand, CAPI, is moving to reduced sugar formulations across its range of beverages, as Australians continue to jump on the healthy eating bandwagon and cut back on sugar consumption.

Hydration supplement company, LVL UP, has dropped its latest refreshing fruity flavour with the perfect amount of tangy sweetness – Passionfruit.

Tasmanian whisky distillery, Lark, has launched King Island Rain, the fifth edition to its Wilderness collection, inspired by the untamed beauty of the state.

With summer on the horizon and Australians gearing up for holiday roadtrips, Peters Ice Cream brand, Drumstick, is launching its new Road Trippers range, with two flavours inspired by iconic landmarks.

Following its surge in popularity in the US, football player Leo Messi’s hydration drink, Más+ by Messi, is coming to Australia – landing exclusively in 7-Eleven stores from 1 October.

Fourth Wave Wines has introduced a new range inspired by the sweet flavours of French desserts – Patisserie – featuring the flavours of Raspberry Eclair, Passionfruit Friand, Pineapple Madeline, Creme Brûlée, and Strawberry Macaron.