Brand extension agency Asembl has secured its first breakfast category product creation for with Sanitarium’s Weet Bix and Unilever’s Weis brand, the latest in a flurry of collaborative releases from Asembl.

Victoria Bitter has released a hard twist on the beloved classic, launching Victoria Bitter Xtra (VX), with six per cent alcohol compared to the usual 4.9 per cent.

Spirito Santo recently released six liqueurs into the Australian market, using secret recipes inspired by the company’s European heritage.

Chobani Australia has developed Chobani No Sugar Added, a new range of yogurts designed to support Australian consumers in their pursuit for better health.

Green’s has collaborated with Vegemite for the creation of the Vegemite Choc Chunk Brownie – a mitey gooey, chunky, and chocolatey flavoured brownie blended with iconic Vegemite.

Vodka Cruiser has nationally launched the new Vodka Cruiser Double, a twist on the brand’s core offering, containing two standard drinks in the trio of original flavours.

Arnott’s has transformed the beloved Arnott’s Tiny Teddy into Teeny Tiny Teddy Cereal, a gluten-free breakfast option with no artificial colours, flavours or preservatives, and a 4 Health Star Rating.

Tasmanian Bakeries’ has released an update on the party pie and sausage roll: National Pies’ Proper Littles, available in six flavours, including a vegetarian option.

BODIE’Z Energy+ Protein drinks are now available in Woolworths stores around the country, providing a protein drink without lactose or that heavy feeling.

Part Time Rangers has released a new RTD flavour: Peach Penguin, with vodka, peach and sparkling water, with a portion of proceeds going to support endangered penguins on Penguin Island WA.

Manly Spirits Co. has extended its range with the launch of Margarita Cello; a balanced citrus liqueur with fresh lime juice for a zesty margarita.

Frucor Suntory is expanding its popular Suntory BOSS Coffee range with Iced Mocha to round out its ready-to-drink coffee options in Australia and New Zealand.

Deeds Brewing has released three brews under new head brewer Richard Hollingworth; a Peanut Butter Imperial Stout, Bourbon Barrel Aged Peanut Butter Imperial Stout, and the Ripple Effect.

Cointreau has unveiled a redesign of its iconic amber bottle. As an ode to the history of Maison Cointreau, the new design combines elements of the past, present and future.

In response to consumer demand, Arnott’s Shapes are spicing things up with the launch of a new Fully Loaded flavour: Wicked Sweet Chilli. Get ready for a sweet and creamy flavour before the mild heat kicks in.

Sour Patch Kids are off to space with the launch of its new Space Kids packets, the brand’s first offering of dual-flavoured foams alongside the original dual-flavoured jellies in space-themed shapes.