Better-for-you soft drink brand, bobby, has teamed up with Melbourne local pizzeria, Freddy’s Pizza, to create a brand new, limited-edition flavour inspired by Italian Chinotto.
The sweet, slightly bitter beverage is bursting with flavour and low in sugar and calories.
The company stated the collaboration is a natural fit. Freddy’s Pizza is a friendly neighbourhood pizzeria, nestled in the heart of Windsor, Melbourne. Known for its incredible wood-fired pizzas and warm, cosy atmosphere, Freddy’s turns a night out into a catch-up at Nonna’s.
Owned by Melbourne hospitality veterans Tom Giurioli and Dan Leuzzi, Freddy’s Pizza has become a go-to destination for locals craving authentic Italian food, community spirit, and good times.
The collaboration marks bobby's second co-created flavour with personalities outside the brand – following its team-up with founders of the Happy Hour podcast, Lucy Jackson and Nikki Westcott, to launch a limited-edition Strawberries & Cream flavour in May.
It joins a range of better-for-you beverages that includes Grape, Vanilla Cola, Doctor Bobby, Lemon Lime, Lemon, Orange, Cola, Ginger Beer, Passion Fruit, Berry, and Creamy Soda.
bobby x Freddy’s Chinotto is now available at select retailers nationally and online via drinkbobby.com for RRP $4.99 a can.