The foodpro 2014 numbers have been crunched and sales leads sliced and diced and the results show a strong food industry, according to the show's organiser Diversified Communications.
The average value of sales leads made out at the show was around the $1.18 million mark, and there was an average of 78 sales leads per exhibitor overall, according to a post-show survey.
Also, 94 per cent of exhibitors reported being satisfied with the quantity and quality of visitors, according to exhibition manager Peter Petherick.
foodpro 2014 attracted 9,291 visitors, an increase of over 500 visitor registrations from 2011, and over 340 exhibitors took part in the iconic trade only event.
“If we had more space we probably would have had another 30 or 40 exhibitors,” Petherick said.
“With so much being said about a slowing economy, foodpro 2014 has bucked the trend. The food industry is still strong in this country, with the average value of sales leads made per exhibitor at the show being almost $1.2 million.”
Due to the success of foodpro 2014, Petherick said new sectors would be added to the 2017 show.
He also said it had not yet been decided whether that show would be held in Sydney or Melbourne.
“We will be surveying our exhibitors to see in what city they would like the next exhibition to be hosted. Either way, due to an increase in demand from the exhibitor base, the event will be larger than it was this year,” said Petherick.
Also according to the foodpro 2014 survey:
Exhibitor Statistics:
- 98 per cent of exhibitors were satisfied with the quality of visitors
- 90 per cent of exhibitors were satisfied with the quantity of visitors
- Nine out of 10 exhibitors were satisfied with foodpro 2014
Visitor Statistics:
- 92 per cent of visitors were satisfied with foodpro 2014
- 84 per cent of visitors found something new at foodpro 2014
- 71 per cent of visitors were likely to buy a product they saw at foodpro 2014
