Woolworths innovates Hot Cross Bun range

Woolworths has had its Hot Cross Bun range in stores since 26 December, but has some new, limited-edition drops arriving this month – including mudcake and Caramello inspired options.

The new Mudcake flavour and the new limited-edition Woolworths Hot Cross Buns inspired by Caramello will join returning favourites, including the POY award-winning Cinnabon Hot Cross Bun, first launched in February last year.

Woolworths bakery merchandise manager, Donald Keith, said the Hot Cross Bun season is all about fun and innovation, and the team enjoys bringing exciting, limited-edition flavours to customers each year.

“With proven fan favourites like Cinnabon and Caramelised Biscuit back on the shelves, we knew we had to add another iconic flavour to the mix,” said Keith.

“The Mudcake Hot Cross Buns are a rich, chocolatey treat that are the perfect example of taking a customer favourite and turning it into a seasonal smash. While we love the trending flavours, we are also proud that our award-winning Traditional Fruit Buns remain the most popular pick throughout the season, alongside our Gluten Free and Fruit Free range, ensuring we genuinely have something delicious for every single customer.”

The full range of Woolworths Hot Cross Buns includes;

Limited edition:

• Mudcake Hot Cross Buns – 4 pack ($5.50)
• Cinnabon Hot Cross Buns – 4 pack ($5.50)
• Caramelised Biscuit Hot Cross Buns – 4 pack ($5.50)
• Woolworths Hot Cross Buns filled with Caramel, inspired by Caramello – arriving 28 January 2026, 4 pack ($5.50)

Full season:

• Woolworths Traditional Hot Cross Buns – 6 pack ($4.50)
• Woolworths Hot Cross Buns made with Cadbury milk chocolate chips – 6 pack ($4.50)
• Woolworths Fruitless Hot Cross Buns – 6 pack ($4.50)
• Woolworths Brioche Fruit Hot Cross Bun – 4 pack ($4.00)
• Woolworths Hot Cross Brioche Buns made with Cadbury milk chocolate chips – 4 pack ($4.00)
• Woolworths Hot Cross Buns made with Cadbury Caramilk chips – 4 pack ($5.50)
• Woolworths Indulgent Apple & Cinnamon Hot Cross Buns – 4 pack ($4.50)
• Woolworths Free From Gluten Traditional Fruit Hot Cross Buns – 4 pack ($4.50)
• Woolworths Free From Gluten Chocolate Hot Cross Buns – 4 pack ($5.50)
• Woolworths Free From Gluten Apple Cinnamon Hot Cross Buns – 4 pack ($5.50)