Smiths has teamed up with Netflix to release a range of three limited-edition chip flavours, inspired by new movie Rebel Moon, featuring themed packaging with characters from the franchise. 

The limited edition range features Double Crunch Planet Daggus Spicy Chicken Skewers, Crinkle Cut Veldt Farmhouse Cheese Bread and Crinkle Cut Motherworld Feast Roast Beef Garlic & Herb.

PepsiCo chief marketing officer snacks and beverages ANZ Vandita Pandey said, “There’s no better streaming and snacking combo than Netflix and chips. At a time when ‘what are you watching?’ is the new ‘how are you?’, this campaign infuses the Smith’s brand with cultural relevance.”

The New Smith's Rebel Moon range is available to purchase from Coles, Woolworths and other independent retailers.

Packaging News

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PKN is launching the inaugural Women in Packaging Awards program, which aims to foster diversity, promote innovation, and inspire future leaders in the Australian packaging industry. Entries open on 18 March.