Australian actress and model Olympia Valance and entrepreneur Jeff Gobbels have joined forces to launch Splash Vodka, a low-calorie, ready-to-drink alcohol made from only three ingredients.

Splash Vodka has no sugar and contains only local vodka, soda water and natural flavour for its two varieties, Lime and Raspberry.

Valance said the team managed to create a clean formula for the products without skimping on the taste.

“To me, my investment in an Australian company, along with a product that I love and truly believe in was a no brainer,” she said.

“Everyone knows that I love to wind down at the end of a long work week with a drink, but this doesn’t mean I want to sacrifice my fitness goals in the process. No one wants to feel guilty about what they’re putting into their bodies when they should just be focusing on enjoying the present moment.”

Splash Vodka is made in small batch runs and is 100 per cent Australian made and owned.

It is now available in four-packs for RRP $20.00 and cases of 24 for $99.00.

Packaging News

Thankyou Group today launched its audacious #thankyoutotheworld plan, inviting two of the world's biggest FMCG producers Procter & Gamble and Unilever, and nine of their closest competitors, to partner with the social enterprise in a bold and brilliant plan that could change the course of history and shift the global poverty axis at a time when suffering is at its peak.

Woolworths has launched a recyclable paper meat tray across a selection of its Own Brand beef nationally in the first step in a plan to make all Woolworths’ Own Brand red meat trays recyclable.

The organisations behind the Australasian Recycling Label this week celebrated the label’s second anniversary and they are on the search for the 500th member.