Gelatissimo has released a new limited-edition flavour in celebration of the Lunar New Year.
Called Fortune and Fullness, the flavour is inspired by popular and traditional Chinese New Year ingredients which symbolise prosperity, good fortune, and full stomachs for the year ahead.
The gelato combination includes peanut butter and a crunchy sesame swirl.
Gelatissimo’s product development manager Filiz Kaya said the company wanted to create a flavour that ties in the significance associated with Chinese New Year and symbolic food enjoyed in celebrations.
“The delicate, sweet flavours of sesame seeds and the robust flavours of roasted peanuts does just that,” he said.
For Chinese New Year, peanuts are eaten to encourage longevity and good fortune. Sesame seeds symbolise fullness, translating for a full year of eating and spending money.