Coca-Cola Amatil’s commitment to recycling and sustainability in the beverage market is well established with some major runs on the board and more underway. Kim Berry writes.
Throughout 2019, Amatil achieved 10 major environmental goals, starting with abandoning single use plastic straws and stirrers and ending with a heads of agreement to investigate a plastics pelletising plant.
Group MD Alison Watkins says Amatil is responding to consumer demands to reduce unnecessary packaging. The company intended to have 100 per cent of its Australian packaging fully recyclable by 2025, including all bottles, cans, plastic wrap, straws, glass and cardboard, she says.
“We are working towards phasing out unnecessary and problematic single-use plastics entirely, through improved design, innovation or the use of recycled alternatives.”
Amatil is also a signatory to the Australian Packaging Covenant Organisation 2025 National Packaging Targets.
Saving virgin plastics
From this year, Amatil will use 16,000 tonnes less virgin plastic in Australia, as it doubles its use of recycled plastic bottles in the Australian market.
It announced last year that 70 per cent of plastic bottles for soft drinks, water and juice in 600 millilitre bottles and under would be made from 100 per cent recycled plastic.