Making its first international launch after shaking up the hard seltzer scene in the US, Besa brings its better-for-you twist to Australia with domestically made bold flavours that are low-calorie, no added sugar, and gluten-free.
It has launched with a Passionfruit Hard Seltzer (8% ABV, zero sugar), in a limited-edition Love Island Australia collaboration. It is made with Australian wine and locally sourced ingredients.
Distributed by JQWS, it is now available at select Dan Murphy’s locations at RRP $21.99 for a four pack. Additional outlets and flavours will roll out through 2026.

