• Making its first international launch after shaking up the hard seltzer scene in the US, Besa brings its better-for-you twist to Australia with domestically made bold flavours that are low-calorie, no added sugar, and gluten-free. (Image: Besa)
    Making its first international launch after shaking up the hard seltzer scene in the US, Besa brings its better-for-you twist to Australia with domestically made bold flavours that are low-calorie, no added sugar, and gluten-free. (Image: Besa)
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Making its first international launch after shaking up the hard seltzer scene in the US, Besa brings its better-for-you twist to Australia with domestically made bold flavours that are low-calorie, no added sugar, and gluten-free.

It has launched with a Passionfruit Hard Seltzer (8% ABV, zero sugar), in a limited-edition Love Island Australia collaboration. It is made with Australian wine and locally sourced ingredients.

Distributed by JQWS, it is now available at select Dan Murphy’s locations at RRP $21.99 for a four pack. Additional outlets and flavours will roll out through 2026.

Packaging News

After almost 24 years as Australian Paper Recovery, APR Recycling has officially launched a new era with the opening of its Dandenong South facility and rebrand.

More than 700 Woolworths supermarkets across five states are now accepting soft plastics again, marking a major expansion of Australia’s growing soft plastics recovery network.

The 2026 Australasian Packaging Innovation & Design (PIDA) Awards finalists have been announced, with this year’s shortlist spotlighting the innovations, materials and talent shaping the future of packaging across Australia and New Zealand – and setting the stage for a competitive run into the global WorldStar awards.