• Hydration supplement company, LVL UP, is expanding its availability across Australia, with the Watermelon flavour sachets landing in over 600 7-Eleven Australia stores.
Source: LVL UP
    Hydration supplement company, LVL UP, is expanding its availability across Australia, with the Watermelon flavour sachets landing in over 600 7-Eleven Australia stores. Source: LVL UP
Close×

Hydration supplement company, LVL UP, is expanding its availability across Australia, with the Watermelon flavour sachets landing in over 600 7-Eleven Australia stores.

Crafted with a premium blend of electrolytes and minerals to deliver rapid hydration and enhance absorption, LVL UP is the modern-day solution for staying hydrated anytime, anywhere.

Following the release of its latest flavour mix, Passionfruit, in September, the brand is fresh off the back of dropping a range of RTDs in Grape, Mixed Berry and Lemon Lime 330ml non-carbonated cans.

The company stated LVL UP’s Watermelon sticks were created to deliver effective hydration without the sugar or artificial additives of traditional sports drinks, combining a refreshing flavour with a science-backed electrolyte formula that supports faster absorption and all day performance.

“Timed perfectly for summer, the 7-Eleven launch brings LVL UP straight to busy Australians looking for a smarter, more enjoyable way to stay hydrated whether they’re commuting, training or simply needing a quick refresh through the day,” stated the brand.

“This rollout expands LVL UP’s retail footprint and further cements its position as one of Australia’s fastest growing functional hydration brands.”

LVL UP Watermelon is now available in 7-Eleven Australia stores for RRP $13.99 in a 10-pack. The original range is also available for purchase at Chemist Warehouse and Coles Supermarkets nationwide, with a 10-pack retailing for RRP $14.99 and a 30-pack for $26.99.

Packaging News

iQRenew has called on Environment Minister Murray Watt to introduce an emergency support plan, warning that its recycling facility could close within weeks as a shortage of feedstock threatens its viability.

Fromm Packaging Australia has strengthened its presence and service capabilities across WA with the acquisition of Prime Packaging, an established packaging supplier based in Canning Vale.

Amcor has reported stronger sales and broad-based packaging volume growth, with pet food, foodservice and beauty and wellness driving demand across its global operations.