Darrell Lea gets creative with chewy choc release

Darrell Lea has taken a step into the future of chocolate, with the development of its brand-new Chewy Choc range – a trio of creations that blend the company’s smooth milk chocolate with soft, squishy choc-flavoured centres.

Having spent close to 100 years perfecting its iconic liquorice – from classic black to raspberry – Darrell Lea has now channelled that expertise into creating a chewy chocolate liquorice, aiming to satisfy chocolate cravings or sweetening up everyday moments.

The full range includes a 160 gram block of the new Milk Chocolate Chewy Choc (RRP $7.00), as well as the flavour in Darrell Lea’s 180 gram Twists (RRP $5.50) and 190 gram Bullets (RRP $6.00).

Darrell Lea CEO, James Ajaka, said the new Chewy Choc range is all about taking a passion for chocolate and pushing it in a new, playful direction.

“We’re always looking for ways to surprise our fans with products that are not only delicious, but also memorable,” said Ajaka.

“These chewy, chocolatey creations are fun, feel-good, and something truly unique in the market. That’s what ‘making it better’ means to us.”

Like all Darrell Lea’s chocolate, all products in the Chewy Choc range are made with 100 per cent sustainably sourced cocoa, are 100 per cent palm oil free, and are proudly crafted in Australia.

The full Milk Chocolate Chewy Choc range is now available at all leading retailers nationwide.