Coles is rolling out a range of confectionery, biscuits, and tea from the other side of the world in a new collaboration with British retailer, Marks & Spencer’s – just in time for the festive season.
A range of products from M&S Food has now launched at selected Coles supermarkets across the country, including Percy Pig & Colin the Caterpillar lollies, M&S Scottish Shortbread varieties and Luxury Gold Tea Bags.
Confectionery products for RRP $6.00 will include;
- M&S Percy Pig Phizzy Pigtails 170g
- M&S Percy Pig Piglets 170g
- M&S Percy Pig Reversy Percy 150g
- M&S Colin the Caterpillar Fruit Gums 170g
- M&S Colin the Caterpillar Party Time 170g
- M&S Colin the Caterpillar Cola Gums 170g
- M&S Colin the Caterpillar Cherry Gums 170g
Coles CCO, Anna Croft, said Coles was proud to partner with Marks & Spencer to bring their quality food range to Australian homes.
“We’re excited to join forces with Marks & Spencer to welcome iconic favourites Percy Pig and Colin the Caterpillar down under for the very first time,” said Croft.
“Marks & Spencer is renowned for outstanding quality, and we’re thrilled to bring a selection of their most-loved food products to Coles, giving millions of Australians the chance to enjoy the best of Britain right here at home.”
Coles’ Customer Fulfilment Centres (CFCs) in Victoria and New South Wales will feature an expanded selection of 24 products, available to customers shopping online. This includes limited-edition seasonal items such as The Original Very Moreish Munch Tin, which the company expects to sell over a million tins in the UK in the lead up to Christmas.
M&S managing director of international, Mark Lemming, said the expansion of M&S Food to Australia marked a major milestone for the British retailer and an exciting new chapter in the company’s global journey.
“We know Australians have been eagerly awaiting the arrival of Percy Pig and Colin the Caterpillar sweets, so we’re delighted to partner with one of Australia’s leading supermarkets, Coles – a partner that shares our values of quality food at trusted value to bring the magic of M&S Food to Australia for the very first time,” said Lemming.
“With our range now available in Coles stores nationwide, we’re proud to expand our global reach and we look forward to delighting Australian customers and bringing a true taste of Britain to homes across the country.”
The M&S Food range is now available in store and online at Coles supermarkets.
