Baskin-Robbins Australia has relaunched itself in the ice cream cake category with a new Signature Cake range.

The launch of the range follows the re-accreditation of its franchise stores, along with a training and cake decorating program for staff, who will now be able to offer premium and custom-designed ice cream cakes.
GM David Jordan said Baskin-Robbins evaluated and accredited each of its 88 Baskin-Robbins stores based on a specific criteria and staff members' ability to design complex cakes.

The stores will now offer Signature 'ready-to-go' ice cream cakes, which can be purchased for any special or celebratory occasion, and come in a variety of sizes.

The Signature range will also be complemented by newly designed and inspired Tuxedo cakes, which are made fresh in-store or can be custom-made.

Packaging News

In a move that signals its intentions to expand its Asia Pacific operations, SIG is set to acquire Visy Cartons from Visy Pak Operations, a subsidiary of Pratt Consolidated Holdings, for $70 million.

Global glass giant OI’s Australian and New Zealand operations are up for sale, in a deal that promises to be the biggest local manufacturing transaction since Nippon stealthily scooped up the Orora Fibre Packaging business. Writing exclusively for PKN, Paul Allen of Margin Partners provides insights into the upside for potential buyers.

Australian coding and labelling specialist Matthews Australasia has this week launched a new online toolkit aimed at supporting Australian manufacturers who supply products to any of the major supermarkets.