An Australian winemaker has had its export licence cancelled by Wine Australia due to incorrect label claims.
Wine Australia claims the wine company, Mayfield Family Wines, did not keep proper records and sold wine to another party, incorrectly claiming it to be from the Barossa Valley region. The wine was subsequently exported to Europe by another party.
Wine Australia said the licence cancellation reflected its commitment to ensuring that consumers worldwide could be confident that wine label claims in relation to vintage, variety and region were correct.
“There are no concerns about health or safety, but regional claims strongly influence purchasing decisions and it is important that consumers can be confident that label claims reflect what’s in the bottle,” the organisation said.
Wine Australia said it could not comment further, as the matter is subject to an ongoing investigation, although it said Mayfield Family Wines may make an application to the Administrative Appeals Tribunal for a review of the decision.
