SodaStream has again collaborated with Game of Thrones and, in a new twist, Rod Stewart, in a sustainability campaign that features a singing turtle.
The campaign, 'It's time for a change!' which launched worldwide this week, includes a video featuring Sir Rod Stewart and Game of Thrones star Thor Bjornsson and focuses on the fight towards reducing single-use plastics.
Rod Stewart, who features as a singing sea turtle says, “I have a great love for our oceans and marine life and was happy to lend my voice and support to this campaign. If it helps raise awareness and effect simple changes like switching to reusable bottles then I’m honoured to be a part of it”.
SodaStream Australia’s Managing Director, Mark Fenton said, “the worldwide launch of ‘It’s Time for a Change!’ campaign highlights our immediate need to change our lifestyle behaviours right here in Australia if we’re going to have any hope in preserving our precious marine life and environment for our children.”