Food trends vary in impact, but few have had the shock value of Pizza Hut's Hotdog Stuffed Crust.
The company has just taken its innovation a step further with the launch of Chillidog and Cheesydog Stuffed Crust pizzas.
The Chillidog version includes a base of chilli sauce, and a cheese-infused hot dog stuffed inside the crust of customers’ favourite pizzas.
For diners who prefer something cheesy, the Cheesydog Stuffed Crust features a cheese-infused hot dog stuffed into the crust of their pizza and finished with melted cheddar cheese on the outside.
Both pizzas come with a mustard and tomato sauce sachet to finish off the meal.
The campaign was launched with these two videos:
