Puratos Australia-New Zealand has acquired Melbourne Jam Manufacturing Co, a family-owned Australian bakery and confectionery fillings business that has been operating since 1925.
According to Puratos, a bakery, patisserie and chocolate ingredients maker, the acquisition will expand its operations in Australia and New Zealand.
Puratos, a Belgium-based company, said the acquisition will help it expand its business to all states in Australia thanks to the existing national distribution network of Melbourne Jam Manufacturing Co, and will also benefit from its large, Melbourne-based production facility.
The acquisition is also expected to generate more Australian jobs, according to Puratos, which has operated in Australia and New Zealand for four years.
Peter Deriemaeker, the company's markets director for Asia Pacific, Middle East and Africa said: “Puratos has invested strongly in this market for several years now. We aim to continuously improve our offer according to the evolving needs and expectations of customers and consumers.
“The acquisition of Melbourne Jam Manufacturing, a successful local enterprise, will help us to meet the specific needs of the full range of baked goods businesses, from artisan, semi-industry and industry to supermarket and food service.
“This acquisition highlights Puratos’ ambition to expand and further develop our range of high quality, innovative and locally made products made in various regions across the world. It is a true win that gives us the means to accelerate our long term plans and strengthen our market leader position in the sector."
Melbourne Jam Manufacturing Co managing director Carey Baker-Mackie said the acquisition would ensure the business continued to grow and build upon its ninety-year heritage.
“We trust Puratos with this legacy; Melbourne Jam Manufacturing Co products are complementary to those of Puratos Australia and will continue to be available through the established network of distributors in Australia, New Zealand and the Pacific Islands.”
