A confectionery company in Melbourne will start exporting its products to petrol stations in China to meet demand for Australian made goods.
The company, Montana Confectionery from Bayswater in Victoria, expects to ship more than 200,000 bags of its confectionery per month across the first half of 2017 before increasing volumes, all going well.
Owners Warren and Shaylenne French believe the agreement will deliver a positive flow-on result for its Australian raw material suppliers.
Montana Confectionery is a relatively small, family-owned business, and this is their first ever export deal, so it partnered with Dynamic Retail Solutions for the push overseas.
Dynamic Retail Solutions' owner, and co-founder Steve Wootten, an ex Coles Supermarkets senior buyer, and its export director Jeff Gordon, said they devised a step-by- step plan to range the company's confectionery into petrol station outlets across China.
The Chinese buyer is a retail giant that currently operates 2000 stores with a vision to grow that number to 8,000 stores by the end of 2018.
Gordon said this opening order will be "initial pipeline fill to introduce the Australian Made range to Chinese consumers".
"We forecast to ship between 4 to 6 containers - more than 200,000 bags - of confectionery per month across the first half of 2017. We will then increase the volumes monthly to accommodate the growth strategy of our Chinese partners."
“We need to ensure that we set Montana Confectionery up for sustained success and growth ongoing. It is critical that we successfully execute a carefully planned process to ensure we deliver upon our supply and quality commitments. Our ultimate end goal is to consistently exceed the expectations of our Chinese partner’s and their customers."
