Sydney Markets has expanded its Fresh Awards with a new and improved program that recognises more sectors of the local fresh produce industry.
The Fresh Awards now brings together Sydney Markets' retail excellence programs – the Greengrocer and Florist of the year, with Awards with the Fruit & Vegetable and Flower Grower of the Year Awards, and will include a number of new categories.
For the first time, for instance, the program will include a new category of awards for blogging,extending the awards outside of Sydney Markets, in order to recognise the contributions of the blogging community.
The revised program will continue to be a platform for encouraging and recognising best practice and innovation in fresh produce and flower growing and retailing as well as showcasing the broader industry, according to Sydney Markets.
“Since the Sydney Markets awards programs began, we have been invested in supporting independent greengrocers and florists to achieve and maintain the highest standards in all aspects of their business, from the quality of from the quality of the produce the purchase at the markets, through to the end customer's experience at the checkout,” the CEO of Sydney Markets Brad Latham says.