Red Rooster is marking the launch of its online delivery service by partnering with food relief organisation Foodbank to deliver classic roast chickens to charities across Australia.
Over the next two weeks, Red Rooster will donate fresh roast chicken meals to Foodbank’s partner charities in New South Wales, Queensland, Victoria, South Australia and Western Australia.
These meals will go to a wide variety of people who seek food assistance every day. This is part of an initiative which will see 100,000 free ‘Anyday Roasts’ being delivered to customers who use the new online ordering system.
“A roast chicken is a staple for many Australians, but at the same time there are two million Australians a year who are forced to seek food assistance,” Foodbank Australia’s CEO Brianna Casey said.
“The face of hunger in Australia is diverse, it’s not just who you’d think. It’s parents, children, students, Gen Y, the elderly, the unemployed, the underemployed, the retired, in cities, rural towns and remote areas.
“For most, the need for food assistance stems from unexpected bills or loss of work and these hot, wholesome chicken meals will go a long way to relieving some stress for families and individuals for whom adequate and nutritious food has become a luxury.”