Australian food brand Carman's has adopted a limited edition bright pink pack for two muesli products during October to raise funds for Breast Cancer Network Australia (BCNA).
Carman’s will donate 20 cents to the BCNA for every special edition 'very pink package' of Carman’s muesli and muesli bars that is sold.
The limited edition packaging will feature on Carman’s Super Berry Muesli and Super Berry Muesli Bars, which are made with cranberries, blueberries and goji berries, in October, which is Breast Cancer Awareness Month.
The company is also the 2016 naming rights partner of the Carman’s Women’s Fun Run which takes place on December 4 at the St Kilda Catani Gardens, Melbourne.
In 2016, more than 16,000 Australians will be told that they have breast cancer, and the BCNA works to ensure that Australians affected by breast cancer receive the very best support, information, treatment and care, according to Carman's.
Carman’s special edition very pink packaging Super Berry Muesli has a RRP of $5.70 for a 500g box and the Carman’s Super Berry Muesli Bars has a RRP $5.60 for a box of six bars.
