Brown Brothers has partnered with SBS host and Masterchef winner Adam Liaw to celebrate a new-look for its 1889 wine range.
Liaw is the host of SBS’s hit series Destination Flavour and winner of Masterchef season 2, and Brown Brothers' 1889 range is named after the year John Francis Brown made his first vintage at the Milawa family winery in Victoria’s King Valley.
The 1889 range, which includes a Sauvignon Blanc, Pinot Grigio, Dry Rosé, Tempranillo, Merlot, Shiraz and Cabernet Sauvignon, was repackaged in September.
Fourth generation family member and Brown Brothers public relations and content manager, Caroline Brown, said the 1889 range celebrates the Brown family’s winemaking traditions, and is designed to be enjoyed and shared around the family table.
“Meals these days are all about sharing – whether it’s a special occasion or a casual meal at home, there’s often a variety of dishes and flavours on the table,” she said.
“The new-look 1889 range perfectly captures the balance of tradition and innovation in the range,” Caroline said.
“The 1889 wines celebrate the rich history of our winemakers, while also looking into the future with some more emerging varietals such as Dry Rosé, Pinot Grigio and Tempranillo.”
Australian chef and television host, Adam Liaw, said he was pleased to work together with Brown Brothers to bring the values of family and shared experiences instilled in the 1889 range to life.
As part of the partnership, Liaw has created exclusive recipies to match the 1889 Pinot Grigio and 1889 Shiraz.
“Sharing makes a meal an occasion, and enjoying a drink with food is a great part of any shared meal,” he said.
“Wines these days need to sit across a number of different dishes – no matter what meal you’re eating the 1889 range has got you covered.”