Australian Organic, the organisation behind the ‘Bud’ logo, has signed up US wellness warrior Vani Hari (The Food Babe) to help promote Australian Organic Awareness Month (AOAM).
AOAM, which runs from 1-30 September, now counts the food activist and media personality as an AOAM ambassador, joining nutritionist and chef, Teresa Cutter (The Healthy Chef), TV presenter Magdalena Roze and eco makeup artist Emmily Banks.
“In Australia, you have the largest holding of organically certified land. This is incredible and you should all be so proud,” Hari said. “There are so many reasons to shop organically – and not just in the food aisle. You owe it to yourself to take a hard look at what you choose to eat every day and how it can affect your health.”
Cutter said: “As a nation, we need to make a deeper commitment to healthy living – whether that is our own bodies or the external environment – because products containing chemicals have the ability to deplete ourselves of health and vitality.”
Cutter said this month is also about highlighting the accessibility and affordability of certified organic products, as well as the importance of certification and looking for a trusted mark – like the Bud logo – when purchasing organic products.
Australia’s organic industry is now valued at over $1.72 billion.
