Simplot has launched a limited edition helper for fans of its iconic snack, the Chiko Roll.
The ‘Handy Holder’ has been designed to fit in a car cup compartment for a semi-hands free eating experience in the car.
Simplot boldly predicts that the Chiko Handy Holder will “take the world by storm in the coming weeks, for obvious reasons”.
“1,200 other Australian lives will be changed over the next six weeks, as the chance to win a Chiko Handy Holder opens up,” the company says.
Consumers must purchase two Chiko Rolls, then mail in their bags to be in with a chance, to get their hands on a Chiko Handy Holder.
