Bega Group icy pole brand, Zooper Dooper, has released a full collection of six new flavours, sourced from the fans – the Summer Carnival range.
Over a year ago, Zooper Dooper took to Instagram to ask its community “what flavours do you want to try next?” The post reached over 815K people and generated 720 comments with creative suggestions, nostalgic flavours and bold new ideas.
The result was the brand-new Zooper Dooper Summer Carnival range, co-created with the fans and featuring flavours Orange Mango, Musk, Cola Spider, Pineapple Passionfruit, Blueberry Raspberry, and Toffee Apple.
Bega Group brand manager, Georgia Fink, said the company was blown away by the response from the Zooper Dooper community
“This launch is our way of celebrating that energy and saying thank you to the Aussies who make Zooper Dooper what it is, with the flavours they’ve been asking for,” said Fink.
The new Zooper Dooper Summer Carnival range is now available at Woolworths and independents, and for a limited time at Coles stores nationwide, for RRP $7.20 in a 24-pack.
