Simply Wholesome Pantry is launching 14 new products into Woolworths this November, expanding its product range to meet growing consumer demand for nutritious and convenient meal options.
The new products, including Nourish Bowls, Quick Cook Grains, Gluten-Free Couscous, and Air Popped Rice & Quinoa Cakes, aim to assist busy individuals in enjoying easy to prepare meals.
Simply Wholesome Pantry co-founder, Tom Paton, said the team was excited to expand its product offering in Woolworths with these new lines.
“Our Nourish Bowls, in particular, are a game changer, incorporating ancient grains, legumes, and vegetables to create a truly nutritious, balanced meal in just minutes,” said Paton.
“As consumers look for healthier alternatives, we’re proud to bring innovation to the category, ultimately providing fresh choices for Australian consumers.”
Simply Wholesome Pantry has experienced rapid growth since launching its original range of recipe bases earlier this year. It has quickly become a pantry staple for hundreds of thousands of health-conscious Australians and the brand is on track to surpass $7 million in sales in the next 12 months.
Now, the introduction of new products marks the next phase of expansion, as Simply Wholesome Pantry continues to respond to consumer demand for accessible, nutritious options.
Simply Wholesome Pantry co-founder and nutritionist, Sarah Pound, said the new range is the perfect brand extension, continuing to bring easy, healthy meals to the table.
“I’m so excited to share it with everyone! Testing out the Nourish Bowls and Quick Cook Grains in my own cooking these last few months has been awesome, and I can’t wait to share some recipes with our customers,” said Pound.
Simply Wholesome Pantry Nourish Bowls will be available at Woolworths for RRP $5.50, Air Popped Rice & Quinoa Cakes for $5.90, and Quick Cook Grains for $6.00.
