Asahi Premium Beverages brand, Vodka Cruiser, is jumping on the brat summer trend, launching its Summer Apple flavour as Charli XCX finishes up touring Australia as the headline act for Laneway music festival. Available for a limited time only, the company states it aims to help fans across the country celebrate the last weeks of summer.
The Summer Apple Vodka Cruiser has bold sweet apple notes, blended with premium triple distilled vodka for a flavour explosion.
Vodka Cruiser’s marketing manager, Monique Di Gregorio, said Summer Apple is a vibrant and fun drink to make the most of the last few weeks of summer with your crew – in the colour of the moment, of course.
“We know our fans love bold choices and enjoying the unexpected. There’s also so much to enjoy across Australia this month, with underground club classic events and day festivals, it really is the drink that captures the season,” said Di Gregorio.
Vodka Cruiser Summer Apple is now available across select BWS stores nationwide, for RRP $19.95 in a four-pack.
