Tequila Don Julio is levelling up its luxury offerings in Australia, with the launch of Don Julio Rosado, a new rosé Reposado tequila, available for a limited time only from August.
Don Julio Rosado is a Reposado tequila aged in Ruby Port wine casks from the Douro wine region of Portugal. The result is a pink-hued tequila with notes of strawberry, raspberry, dried plum, roasted caramel and a touch of cocoa, creating a unique and smooth tequila.
Joining Don Julio 1942 and Ultima Reserva in the brand’s growing luxury portfolio, the Tequila Don Julio states that Rosado is best enjoyed on the rocks, or mixed into a signature daytime cocktail.
Tequila Don Julio Australia senior brand manager, Iven Breneger, described Rosado as a light and deliciously smooth tequila – the ideal beverage to enjoy during the day as the temperatures begin to increase.
“We’re incredibly excited to introduce the newest member of the Don Julio family to Australia: Don Julio Rosado,” said Breneger.
“While most people enjoy luxury tequila in the evening, Tequila Don Julio Rosado is an invitation to break the mould and call up your friends to enjoy an unforgettable daytime celebration with a Rosado cocktail in hand.”
Don Julio Rosado Tequila is available from Dan Murphy’s, BWS, Costco, and independent liquor stores for RRP $249.
