• Suntory Oceania has unveiled a limited-edition flavour of its sport drink range Maximus, ready to energise the summer – Pineapple Punch.
Source: Suntory
    Suntory Oceania has unveiled a limited-edition flavour of its sport drink range Maximus, ready to energise the summer – Pineapple Punch. Source: Suntory
Close×

Suntory Oceania has unveiled a limited-edition flavour of its sport drink range Maximus, ready to energise the summer – Pineapple Punch.

Designed to spark excitement and drive incremental growth, Pineapple Punch brings fresh energy to the sports drink category during its peak season. Available in Maximus’ 1-litre bottle, Pineapple Punch is launching exclusively in Ampol stores this September, and will roll out nationally in November.

Suntory Beverage & Food Oceania head of marketing, Lisa Pearce, said Pineapple Punch delivers on what Maximus does best, creating big, bold, Australian flavours.

“This limited-time release is crafted to excite loyal fans, attract new drinkers, and give our retail partners a high-impact opportunity to drive sales and foot traffic during the crucial summer period,” said Pearce.

Maximus Pineapple Punch joins the brand’s flavour line-up – including Blue, Grape, Mango Passionfruit and Lemonade Iceblock. The limited-time beverage will launch nationally from 3 November 2025, and remain available through March 2026, while stocks last.

Packaging News

Cohesion Labels has just clocked 101 years in business, placing it among a small group of Australian label converters to have navigated a century of technological, economic and market change.

MCC, a global supplier of prime label solutions, with a strong presence in ANZ, has received US court approval to continue operating in the normal course following its prepackaged Chapter 11 filing.

Amcor has delivered a solid half-year result, with the first full months of ownership of Berry Global driving a step-change in scale and earnings, with early synergy capture helping offset softer underlying volumes.