Smith’s Hot Wings Chips include an injection of chilli and other spices – a flavour creation which responds to consumer demand for spicier foods.
The launch has been supported by digital and social channels as well as in-store and catalogue activity in time for the football season.
The product is available in a 170g pack size, only in Coles.
IVE is continuing to shift its business towards higher-value services and applications, with packaging among the areas offering opportunities as traditional print face ongoing structural pressure.
Zipform Packaging CEO John Bigley will retire in October, bringing to a close a long career spanning metal and fibre packaging, industry leadership and manufacturing innovation.
Close the Loop’s packaging division has delivered double-digit revenue growth and a 48% increase in EBITDA, emerging as the strongest performer in a year marked by extensive restructuring.
