• Red Bull White Peach Summer Edition. (Image: Supplied)
    Red Bull White Peach Summer Edition. (Image: Supplied)
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The Red Bull Summer Edition range is a seasonal addition to the brands regular portfolio and available for a limited time.
This year, Red Bull’s Summer Edition is White Peach, with a hint of citrus and floral notes.

The magenta 250ml slimline can is exclusively in 7-Eleven stores until its rollout to retailers nationally in October.

Red Bull Editions combine the “Wings” of Red Bull Energy Drink with different tastes, offering new flavour options for every palate and occasion. In Australia, the Red Bull Editions line also includes The Red Edition, The Tropical Edition, The Blue Edition, The Berry Edition, The Coconut Edition and The Winter Edition.

Packaging News

As 2025 draws to a close, it is clear the packaging sector has undergone one of its most consequential years in over a decade. Consolidation at the top, restructuring in the middle, and bold innovation at the edges have reshaped the industry’s horizons. At the same time, regulators, brand owners and recyclers have inched closer to a new circular operating model, even as policy clarity remains elusive.

Pact has reported a decline in revenue and earnings for the first five months of FY26, citing subdued market demand, as chair Raphael Geminder pursues settlement of the long-running TIC earn-out dispute.

PKN brings you the top 20 clicks on our website this year, a healthy mix of surprise and no-surprise. Pro-Pac Packaging led the list, Women in Packaging came in at #4, and Zipform's paper bottle at #15.