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Asembl has brought Chupa Chups and Bulla together again for a new icy treat. Featuring iconic Chupa Chups strawberry, watermelon and cola flavours, the limited edition icy poles are available in party pack size, containing 30 treats.

Perfetti Van Melle’s licensing area manager, Marta Ballesteros said, “We love how Bulla Dairy Foods connects with our Chupa Chups brand, not only do they deliver a variety of delicious and refreshing icy sticks with the best flavour experience, but they also present them in playful packaging which ensures they are going to be a winner at any summer party.”

Asembl first teamed up Chupa Chups and Bulla Dairy Foods earlier in the year, for a strawberry and vanilla ice-cream combination, which featured crushed candy and strawberry sauce drizzled throughout and atop – Bulla’s homage to the world-famous Chupa Chups lollipop.

The Bulla Dairy Foods’ Chupa Chups Party Pack also include a colour-in activity on the packaging, and can be found exclusively in Coles from 4 January 2023 RRP $18.

Packaging News

As 2025 draws to a close, it is clear the packaging sector has undergone one of its most consequential years in over a decade. Consolidation at the top, restructuring in the middle, and bold innovation at the edges have reshaped the industry’s horizons. At the same time, regulators, brand owners and recyclers have inched closer to a new circular operating model, even as policy clarity remains elusive.

Pact has reported a decline in revenue and earnings for the first five months of FY26, citing subdued market demand, as chair Raphael Geminder pursues settlement of the long-running TIC earn-out dispute.

PKN brings you the top 20 clicks on our website this year, a healthy mix of surprise and no-surprise. Pro-Pac Packaging led the list, Women in Packaging came in at #4, and Zipform's paper bottle at #15.