• Dessert bar chain, Max Brenner, is gearing up to celebrate World Chocolate Day this Sunday, 7 July with the introduction of its latest creation – Max’s Chocolate Vanilla Slice.
Source: Max Brenner
    Dessert bar chain, Max Brenner, is gearing up to celebrate World Chocolate Day this Sunday, 7 July with the introduction of its latest creation – Max’s Chocolate Vanilla Slice. Source: Max Brenner
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Dessert bar chain, Max Brenner, is gearing up to celebrate World Chocolate Day this Sunday, 7 July with the introduction of its latest creation – Max’s Chocolate Vanilla Slice.

The chocolatey innovation on a classic vanilla slice is the latest addition to Max Brenner’s menu, which also includes a new winter cinnamon scroll range, and savoury items like the cheese toastie waffle, or Toffle.

Max Brenner general manager, Irene Vitocco, said that the company had decided to transform one of Australia’s favourite desserts – the vanilla slice – with rich, flaky chocolate puff pastry for an extra layer of indulgence.

“The Max Brenner take also features a delicious blend of chocolate custard, along with the traditional vanilla custard, served alongside ice-cream and drizzled in chocolate to create an unforgettable treat.”

"We know the vanilla slice holds an important place on Aussie dessert plates, so we hope Max’s Chocolate Vanilla Slice delights customers when they can get their hands on our newest creation ahead of World Chocolate Day - Sunday 7 July,” said Vitocco.

Max’s Chocolate Vanilla Slice is now available at all 24 Max Brenner locations for $14.99.

Packaging News

At the Global Food Conference in Brisbane yesterday (17 July), Visy CEO Anthony Pratt delivered a keynote address of positivity and promise for food systems and packaging circularity.

A $40m investment in advanced mechanical recycling for soft plastics will see the construction of a new processing facility in South Australia at Recycling Plastics Australia’s Kilburn premises, with the application of proprietary technology supplied by PreOne.

The concepts of 'collection' and 'creation' have come together in a new brand identity for fast-expanding packaging and resource recovery and recycling operation Close the Loop.