Close×

Mars Wrigley says Australians will the first in the world to get their mouths around the new Mars Bar: Salted Caramel with Honeycomb flavour.

Featuring honeycomb flavoured nougat in salted caramel, coated in milk chocolate, the new Mars Bar is the perfect balance of sweet and salty.

The flavour has been developed locally by Mars Wrigley’s R&D team and proudly made in Ballarat, the home of the company’s chocolate innovation.

This new product comes after the company announced a $30M investment in its Ballarat factory last year, enabling Mars Wrigley to excel their consumer-led product innovation.

As with all Mars Bars, the new flavour uses 100% Rainforest Alliance certified cocoa.

Salted Caramel with Honeycomb flavour Mars Bar is available from 7-Eleven stores nationwide from the 27 July, before rolling out to all major supermarkets and retailers from mid-August.

Packaging News

Pact Group has urged a Senate Inquiry to support mandatory national packaging regulation in order to drive sufficient demand for recycled content and investment in Australia's circular economy.

Australian packaging automation supplier HMPS Propac has acquired Enmin, strengthening its packaging line capabilities by adding product handling, vibratory feeding and weighing systems to its portfolio.

Michael Dossor has been appointed president of the Australasian Institute of Packaging, outlining a strong focus on technical education and preparing industry for the next wave of packaging reform.