• Nestlé’s KitKat brand has joined forces with Peters’ Drumstick to create its coolest chocolate block yet. The KitKat inspired by Drumstick is described by the company as an ode to summer memories.
Source: Nestlé
    Nestlé’s KitKat brand has joined forces with Peters’ Drumstick to create its coolest chocolate block yet. The KitKat inspired by Drumstick is described by the company as an ode to summer memories. Source: Nestlé
Close×

Nestlé’s KitKat brand has joined forces with Peters’ Drumstick to create its coolest chocolate block yet. The KitKat inspired by Drumstick is described by the company as an ode to summer memories.

The new chocolate block encapsulates the essence of a Drumstick Classic Vanilla, with a creamy vanilla and chocolate sauce double filling on top of KitKat’s oven-baked wafer, all coated in smooth milk chocolate.

Nestlé head of marketing Confectionery, Melanie Chen, said the company was excited to bring two icons of creamy and crunchy textures together for one of its coolest collaborations yet.

“As the coolest collab yet, KitKat inspired by Drumstick is sure to spark the age-old debate of the best temperature to enjoy chocolate, whether at room temperature from the pantry or chilled from the fridge,” said Chen.

“We are adding “crisp from the freezer” to this debate with this ice cream-inspired flavour as a new way for Aussies to treat themselves!”

The KitKat inspired by Drumstick chocolate block is available at Woolworths stores nationally, and coming to all other retailers at the end of July, for RRP $6.00.

Packaging News

Australian packaging machinery manufacturer Packserv has forged a new strategic alliance with FP Developments, making its equipment directly available to customers across the United States.

Tetra Pak is investing €60 million in a new pilot plant in Lund, Sweden, to advance development of an aseptic carton material that replaces the traditional aluminium foil layer with a paper-based barrier.

The Australian and New Zealand businesses of Pro-Pac Packaging (PPG), excluding Perfection Packaging, have been sold to Consolidated Packaging Australia, a subsidiary of Knoxcorp, the privately owned Australian investment company headed by Jim Knox.