Kellogg’s Australia has launched a Rice Bubbles Multigrain range, saying the cereal is packed full of essential nutrients to help support Aussie families’ immune systems.

The multigrain version delivers immune support backed by Vitamin D, B6, Folate, Iron and Zinc.

Kellogg’s Australia senior marketing lead, breakfast portfolio, Dan Bitti, said, “Families are seeking breakfast options that are healthy and nutritious, while also being a choice that kids will enjoy and finish - the new range ticks the box for both parents and kids.”

The new range comes in two flavours, Honey and Berry, and is available now at Coles and will be in Woolworths from September. RRP is $7.50 for a 450g box.

Packaging News

The former CEO of Australian Packaging Covenant Organisation (APCO), Brooke Donnelly, has been appointed as general manager, Sustainability at Coles Group, and will start in the role on 3 October.

Digital flexibles packaging print producer ePac will build a second plant in Australia or New Zealand within 18 months, with the location yet be decided.

Orora’s Australian packaging operation delivered what the company said was a robust result for the financial year, with glass finding new markets, but it was in the US where the big growth took place.