Bulla has launched its Choc Tops into the freezer section of 7-Eleven. The 86 millimetre snack sized ice cream is available in three flavours – Vanilla, Mint, and Boysenberry – and is being positioned as an after school treat or a midnight snack.
Bulla marketing & innovation general manager Jane Wyatt says, “You can’t fake 111 years of quality, taste, and tradition”.
Bulla is still a family-owned and operated dairy company, using milk and cream in its ice cream from the Colac region of Victoria.
Bulla Choc Tops area available nationally from 7-Eleven for RRP $5.