South Australian confectioner Robern Menz has introduced the Violet Crumble Dark Bag to Coles stores around the country, creating a new format of the popular choc-covered honeycomb bar for consumers.
Following the success of Violet Crumble Dark Bar release last year, the new Dark Bag has bite-sized dark chocolate covered pieces in a 180g pack.
“When we first started producing Violet Crumble here at our factory in Adelaide, a priority was to meet consumer demand to bring back the bag which had been off shelves for ten years,” said Robern Menz CEO Phil Sims.
“Since then, we’ve delivered a number of new formats – including Violet Crumble Nuggets and the new bunny snack, and the next logical step was to provide a dark bar and bag.
“We’re very fortunate to make all our products here in Australia, and as an independent, family-owned company to have the agility and flexibility to create new ways for people to enjoy them.
The new Violet Crumble Dark Bag is now available in Coles for RRP $4.40.