Yowie Group has launched an Easter collection including a Yowie Surprise Easter Egg and a Special Edition Giant Yowie.
Each Yowie character has its own 100 gram Easter Egg with a surprise collectable inside. Consumers can also access a range of activities on the Yowie website, including downloadable clues for an Easter egg hunt and Easter themed craft activities.
The Special Edition Giant Yowie, which is 20cm tall and weighs 250 grams comes with three limited edition dinosaur collectables with 12 to collect in total.
Yowie World CEO, Mark Schuessler said: “We have new seasonal product lines due to be released in Australia this year which will allows us to continue to introduce another generation of consumers to the Yowie brand.”
Yowie Special Edition Easter Eggs are available at Woolworths and IGA, and Special Edition Giant Yowie is available at Coles, Woolworths and select independent retailers.
