Bega Group brand, Dairy Farmers, has released a reformulation of its Thick & Creamy yoghurt range, aiming to offer a richer, more indulgent texture and taste.
Backed by extensive sensory testing and consumer research, the company stated the new base has been designed for people who expect their yoghurt to be unapologetically indulgent and thick.
Now available nationwide, the reformulated Thick & Creamy range delivers a more indulgent texture, staying true to the flavours Australians know and return to – including Vanilla, Field Strawberry, Choc Flakes, Yellowbox Honey, Mango & Passionfruit, and Caramelised Fig.
Dairy Farmers Thick & Creamy senior brand manager, Felicity Smith, said: “The reformulation is all about elevating our product’s texture and taste, so we let the product experience speak for itself.”
The reformulated Dairy Farmers Thick & Creamy is now available in grocery stores nationally, for RRP $2.95 in a 150g tub.
