Tasmania’s Betta Milk has added a high-protein lactose-free milk to its range of white milks, creams and flavoured milks. The new milk contains 50 per cent more protein than Betta’s regular full-cream.
Betta’s lactose-free milk is made with cow’s milk, but has been treated to remove the lactase enzyme which may cause digestive problems such as gas, bloating and indigestion.
The Betta range already includes full-cream and light lactose-free white milk options.
Betta Milk is part of the TasFoods family, whose portfolio of brands makes the most of the natural advantages of Tasmanian produce.
TasFoods CEO Scott Hadley said the new high-protein lactose-free milk aligned with major consumer trends across food and drink products.
“We know that many consumers are choosing higher protein foods and drinks for their many health benefits, and that lactose-free products are also fast gaining popularity for their easy digestibility.
“We saw an opportunity to meet both trends with a delicious-tasting staple that appeals to those with lactose intolerance as well as those pursuing a healthier lifestyle,” said Hadley.
The Betta high-protein lactose-free milk is enriched with whole protein to provide essential amino acids that the body needs to promote metabolism, build and repair muscle mass, and help you feel longer for fuller.
The Betta Plus range of flavoured milks has also introduced new lactose-free flavours, with Betta Jive lactose-free Chocolate and Betta Plus lactose-free Double Espresso available now. The flavoured range will also launch a lactose-free Protein Plus range, with 30 grams of protein per serve.
