Swedish cider brand Rekorderlig has infused its signature taste with rosé to create its latest Blush Rosé drink ready in time for summer.
The new blend is created with a fresh taste of red berries and peach and has a dry finish consumers would expect from a classic rose wine.
Rekordelig Cider brand manager Elle Lewis said Consumption of rosé drinks is a continuing trend among both male and female adults and is confident Blush Rosé will be popular this summer.
“We’re excited for the launch of Rekorderlig Blush Rosé across Australia. It has been developed as an extension of the already hugely popular and refreshing Rekorderlig cider portfolio,” said Lewis.
“The inspiration for our Blush Rosé comes from Australia’s love for pale rosé wines; it will give health conscious consumers an alternative option this summer thanks to its lower sugar, which has been the driving force in our point of difference.”
Rekorderlig Blush Rosé is available in 4x330ml packs from Dan Murphy’s, Liquorland and First Choice around the country.
