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Lion will launch a limited edition collector’s edition James Squire beer bottle in time for Father’s Day.

Crafted with yeast from a 220-year old bottle of beer recovered from waters off Tasmania on Australia’s oldest merchant wreck Sydney Cove, the dark and malty variety is considered one of the world’s oldest.

‘The Wreck – Preservation Ale’ has already attracted much interest, with kegs selling out in venues across Australia. This success prompted the decision to release a limited quantity of bottles for sale.

The ale will come in a premium 750ml glass bottle, with a gold-embossed label and wax-dipped seal, packaged in a hard black casing.

Close to 2200 bottles will be allocated to Dan Murphy’s stores nationwide from 20 August, with each limited edition pack to be numbered.

A percentage of sales of The Wreck beer will fund further QVMAG research into the Sydney Cove collection.

Packaging News

Under pressure from shareholders to cut costs, Unilever has released a revised sustainability strategy that CEO Hein Schumacher describes as “unashamedly realistic”, while critics call it shameful.

Warwick Armstrong is the new managing director IPE Pack Oceania, joining the company with a wealth of experience in the Australian packaging industry, and deep knowledge of equipment and materials.

The ACCC has instituted court proceedings against Clorox Australia, owner of GLAD-branded kitchen and garbage bags, over alleged false claims that bags were partly made of recycled 'ocean plastic'.