McCain has launched its new Flavour Boss Pizza range, meeting consumers' demand to enjoy the convenience of frozen pizza without the need to add more toppings themselves.
“Consumers tell us they sometimes trade convenience for flavour when it comes to frozen pizza,” said McCain Foods ANZ pizza product manager Priyanka Manchanda.
“We know many people are adding extra toppings to their pizza to increase the flavour.
"McCain Flavour Boss offers consumers all the convenience of frozen pizza without any of the compromise on flavour.”
Three flavours are offered in the Flavour Boss range – Mega Meat Feast, Extra Cheese Pepperoni and Super Supreme – with the pizzas ready to eat after baking in the oven for 15 minutes.
McCain’s Flavour Boss Pizzas have an RRP of $.70 and are available in Coles, Woolworths and independent retailers Australia-wide.